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ISA-TRAESKO — newww studio — merchandise for creators and their communities

ISA-TRAESKO

newww studio — merchandise for creators and their communities

A full-service model that lets creators monetize their reach through custom products.

The impact
Full-service

creator platform

 
D2C

merchandise model

The challenge

Building a new business model in the creator economy that captures the zeitgeist of its audience and tackles the central challenge for creators: effectively monetizing their reach beyond brand collaborations — while leveraging the unfair advantages of a globally operating sourcing agency.

The solution

With newww studio we created a full-service model that enables creators to design custom products. We handle the entire process — from product selection through design, sourcing and fulfillment to building their own e-commerce shop. This lets creators focus on their core competency: creating content.

With newww studio, influencers and content creators can design custom merchandise products.

Ronja HohlsLead, newww studio

The results

Interactive service platform

Social media marketing & ads

Product configurator for core products

Agency & creator event

Optimization of the sales process

Client
ISA-TRAESKO
Services
Venture Building, Digitalization, Creator Economy
Team
Venture Architects, Product, Design
Year
2023
Industry
Retail
Client profile
Corporate

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