Services
#VentureBuilding #Digitization #CreatorEconomy
TEAMGRÖße
Venture Architects, Product, Design
KLIENT:IN
ISA-TRAESKO
JAHR
2023
Die Challenge
Development of a new business model in the 'Creator Economy' that captures the zeitgeist of the target audience while addressing the challenge creators face: effectively monetizing their reach outside of brand collaborations. At the same time, we are leveraging the unfair advantages of a global sourcing agency to make it profitable.
Die Lösung
With newww studio, we have created a full-service model that allows creators to design custom products. We handle the entire process from product selection, design, sourcing and fulfillment to setting up their own e-commerce store. This allows creators to focus on their core competency, content creation, and successfully evolve into a full-time creator with a secure income.
DIE ERGEBNISSE
Interactive service platform
newww studio has developed an interactive service platform that is more than a conventional online shop. With product configurators and consultation appointments, it provides a user-centric solution for creators to quickly and efficiently bring their ideas to market for their communities.
Social Media Marketing & Ads
newww studio focused on a strong social media strategy, particularly on platforms such as Instagram and TikTok, combined with targeted Google and meta advertising. A key element was the integration of user-generated content (UGC) to promote authenticity and engagement.
Configurator for core products
At the heart of newww studio's e-commerce strategy was the development of a product configurator for the web store. This allows creators to customize core products and increase customer satisfaction within their communities.
Agentur & Creator Veranstaltung
newww studio hosted a networking dinner for agencies and creatives to showcase products and services and drive direct sales leads. This targeted offline event effectively initiated new partnerships and strengthened existing relationships.
Optimization of the sales process
newww studio streamlines the sales process with an intelligent customer journey and CRM system. Automation creates efficient, customer-centric sales processes that not only improve the user experience, but also increase revenue.
Ronja Hohls
Lead newww studio
